Some things are easier to change than others - and the really hard things often don’t require money, but a change in people!
Edit: Sorry for the shitty OP, I should have known better than to post in a hurry.
It reads as if the population is primarily responsible for combating the climate crisis, while industry and government are off the hook because money has little effect.
What I actually meant to express was that technological adjustments that only cost money are easier to implement than changes to people’s habits. Perhaps this is a naive idea because it assumes that there is the political will to make these investments and that the industry is forced to cooperate accordingly. Addressing the climate crisis requires many changes, and economic profitability must be secondary. But achieving this is perhaps one of the most difficult adjustments society requires.
Electric cars need competitive racing like F1 and NASCAR. There needs to be a culture built around the power of electric vehicles to get the muscle car culture to switch. Make electric cars “cool”.
There is Formula E. We also have some all electric super cars by now. Porsche has Taycan, Rimac is all electric and there are some other sports cars around as well.
That’s awesome. Hope they start to make their way into the mainstream soon. I’m ready to go all-in on electric. Besides the climate, imagine what our cities will sound like with less combustion engines running.