The founder of AdBlock Plus weighs in on PPA:
Privacy on the web is fundamentally broken, for at least 90% of the population. Advertising on the web is fundamentally broken, for at least 90% of the population.
Yet any attempt to improve this situation is met with fierce resistance by the lucky 10% who know how to navigate their way around the falltraps. Because the internet shouldn’t have tracking! The internet shouldn’t have ads! And any step towards a compromise is a capital offense. I mean, if it slightly benefits the advertisers as well, then it must be evil.
It seems that no solution short of eliminating tracking and advertising on the web altogether is going to be accepted. That we live with an ad-supported web and that fact of life cannot be wished away or change overnight – who cares?
And every attempt to improve the status quo even marginally inevitably fails. So the horribly broken state we have today prevails.
This is so frustrating. I’m just happy I no longer have anything to do with that…
Except there are tons of alternatives that actually work. I watch plenty of YT videos with paid sponsors and if it’s done well, I don’t skip the sections because they are interesting.
What people dislike is obnoxious advertising, not advertising per se. Unfortunately, most advertising is obnoxious.
In other words, reality has already shown us what is possible. But it would probably reduce certain types of ad revenue, and big ad companies (i.e., Google) don’t like that.
And also, these sponsors should be at least somewhat relevant to you (ofc does not always mean it is.) ex. I watch The Linux Experiment channel, and he has Tuxedo Computers as a sponsor, who make hardware for Linux. Perfect match.
Other example is on mozilla’s developer platform (developer.mozilla.org), where the ads are not intrusive plus these are relevant for developers.
I just dont understand why cant we have these types of ads, instead of the tracking bullshit we have currently.