As I understood the ad will be a part of the actual video file you receive but, unlike fixed sponsor integrations, the time it’s shown at will change every time. That is going to be impossible to get rid of without AI unless there are some exploits
I doubt it’ll be impossible as Google will be required by many laws around the world to make it clear if something is an advert, especially in the EU. So there will be a mechanism to know if something in the stream is an advert or not.
Adblockers should be able to adapt but I do think SponsorBlock might be stuffed if users are seeing adverts at different times in the stream.
They will also want to block people from skipping the ad. So they’ll have to provide timestamps, when skipping should be blocked. Maybe those can be somehow extracted.
As I understood the ad will be a part of the actual video file you receive but, unlike fixed sponsor integrations, the time it’s shown at will change every time. That is going to be impossible to get rid of without AI unless there are some exploits
I doubt it’ll be impossible as Google will be required by many laws around the world to make it clear if something is an advert, especially in the EU. So there will be a mechanism to know if something in the stream is an advert or not.
Adblockers should be able to adapt but I do think SponsorBlock might be stuffed if users are seeing adverts at different times in the stream.
My guess is that this new mechanism is disadvantageous for analytics
They will also want to block people from skipping the ad. So they’ll have to provide timestamps, when skipping should be blocked. Maybe those can be somehow extracted.
That’s a pretty good idea. As soon as skipping is disabled, start skipping. And stop skipping when you’re allowed to skip again.
That sounds so weird out of context 😄
I guess thats what we will have to do. The cats catching up but the mouse will continue to inovate.
Please no not AI