cross-posted from: https://lemmy.world/post/1094374

SimilarWeb has just released traffic estimates for June. According to these estimates, Reddit’s traffic has seen a 3.36% month-over-month decrease.

For comparison, here’s how traffic has changed for other popular social networking websites:

Source: https://www.similarweb.com/website/reddit.com/#overview

  • randomname01@feddit.nlEnglish
    17·
    1 year ago

    That makes sense, the blackouts were last month. Let’s see what their traffic stats for July will be like.

    • Gullible@lemmy.worldEnglish
      12·
      1 year ago

      In case you’re actually curious, a bizarrely large amount. Around 4 years ago, the admins ceased banning spammers that created their own private spam subreddits, which allowed spam to proliferate and additionally made the site metrics go crazy. Spam in subreddits no one visits amounts to about 40 percent of all (posts or comments, can’t remember which) on the website. The admins delisted those subreddits from the ‘go to random subreddit’ button, so they’re acutely aware of them. If you’d like to learn more, ask some former admins.

    • CileTheSane@kbin.social
      1·
      1 year ago

      I saw a graph recently from when Digg lost popularity and initially both Reddit and Digg saw a boost in traffic at the same time, likely people complaining about the changes or watching the consequences. Reddit kept growing from the boost and Digg saw a steep drop off then steady decline.

      So it’s possible July will see inflated numbers compared to what August will be. It’s also possible those inflated numbers happened during the blackout and the decline will start happening now as API changes go into effect.

    • ijeff@lemdro.idOPEnglish
      11·
      1 year ago

      Similarweb gets the data used to generate the estimations you see on the platform from 4 main sources:

      • Direct Measurement – millions of websites and apps choose to share their first-party analytics with us.

      • Contributory Network – a collection of consumer products that aggregate anonymous device behavioral data.

      • **Partnerships **-- a global network of organizations that collect “digital signals” across the Internet.

      • Public Data Extraction – an advanced algorithmic engine that captures and indexes public data from billions of websites and apps.

      For a deep dive into our data methodology, visit Similarweb Data Methodology.

      Source: https://support.similarweb.com/hc/en-us/articles/4912885128337-How-does-Similarweb-get-data-

        • randomname01@feddit.nlEnglish
          1·
          1 year ago

          As far as I can tell, point by point;

          • sites give them access to data directly,

          • they purchase data from hardware manufacturers or the companies behind browsers or other apps that interact with the web,

          • they purchase information from those companies that track you with invasive cookies and

          • they look at available data, presumably like data dumps and publicly accessible metrics.

          It makes sense they don’t want to talk about it in too much detail, it’s all quite invasive.

  • Strolleypoley@lemmy.worldEnglish
    102·
    1 year ago

    I went back there and browsed through some of my old subreddits.

    On the face of it it seems nothing changed, but if you look at certain comment threads it looks like a bunch of bots talking to each other.

    Glad I pulled off the bandaid, fuck reddit and u/spez

  • CIWS-30@kbin.social
    4·
    1 year ago

    This tracks. Youtube’s introduced 30 second unskippable ads for some reason I cannot fathom (I exit all the way out of the app whenver they try that) and the slow and steady decline of most mainstream social media is expected, due to the enshitification.

    Twitter and now Reddit are probably going to die slow deaths, although Twitter will most likely go first. Reddit… may hold on for longer until a mainstream competitor arrives to replace it, or people finally decide to try the Fediverse.